How Onton Beats Google at Its Own Game When Shopping For Home Decor

The inevitable first destination of any designer’s online shopping journey is Google. However, the search engine is far from your best bet when it comes to finding new furniture and decor online. After all, traditional search engines prioritize ads over intent and force shoppers to wade through countless search results to find the items they’ll love. Ironically, it makes the shopping journey more tiresome and research-heavy than engaging.

This begs the question: is there a more intuitive way to shop for new furniture and home decor online? Let’s discuss how Onton, an AI-powered search engine, can transform how you discover and acquire the perfect pieces for your space.

Why Google isn’t your best friend when shopping for home decor

While Google holds the digital crown for finding information online, it’s not always your best resource when shopping for furniture and home decor. Here’s why:

Finding the perfect piece, not the highest bidder

Google’s business model revolves around advertising within its search results. When you search for a new couch or bookshelf to accentuate your living room, the top results are often sponsored ads, not necessarily the most relevant products. This is usually the case even when searching for a specific product or brand name, as the brand’s competitors can bid on search result placements for these keywords. Having to wade through sponsored ads to get the organic results of your search lengthens your research time and makes the shopping experience seem inauthentic.

Endless selection, limited satisfaction

Google excels at finding a vast quantity of decor, but this doesn’t guarantee quality or synergy within your space. For example, you might find a trendy rug online, but Google can’t show you how it plays with your existing lighting or complements a unique piece of artwork. Having to rely on incomplete product pages and half-baked customer reviews leaves you at risk of ending up with misrepresented items or a collection of trendy pieces that lack the magic touch — that unexpected and personal combination that makes your home truly sing.

Putting your idealized design space into words

It’s no secret that Google isn’t the most intuitive solution when it comes to interpreting certain search requests. For example, say you’re looking for a walnut coffee table for a Bohemian-styled living room. If you enter this search into Google, the results vary wildly between Medium articles on Boho design, sponsored ads for Home Depot and Walmart, and numerous Pinterest collages. Because Google relies almost exclusively on word-based prompts when populating search results (rather than imagery), shoppers can easily spend hours trying to get the search engine to produce helpful results.

How Onton’s AI-powered search engine can simplify your online shopping journey

Between endless scrolling, irrelevant results, and misleading advertising, shopping using traditional search engines can leave you feeling overwhelmed. But what if there was a better way to find the pieces you crave online? With Onton’s AI-powered search engine, you can transform online home decor shopping into a simple and engaging experience.

Onton Search

Onton Search is your one-stop shop when looking for new furniture and home decor online. This powerful AI search engine not only offers enhanced text-based searches, but image-based searches as well.

Need a bookshelf that’s precisely 72 inches tall with adjustable shelves? Onton Search can handle it. Simply include those specific dimensions and features in your search, and Onton will curate a selection that perfectly aligns with your requirements. This level of precision ensures that you find exactly what you’re looking for within minutes. Plus, because Onton doesn’t allow advertising on its platform, you won’t be wasting time wading through irrelevant search results and sponsored ads.

Once you’ve found the perfect item, Onton Search even allows for instant purchase, streamlining the entire shopping journey from inspiration to acquisition.

Onton Imagine

Have you purchased a piece of furniture online, only to have it look completely off in your bedroom? You’re not alone. Onton Imagine puts an end to this common dilemma. This groundbreaking AI tool lets you upload a picture of your space and virtually “place” furniture and home decor items within that picture. Onton Imagine generates realistic renditions, allowing you to visualize how a particular piece looks and feels in your actual environment.

But Onton Imagine goes beyond simple visualization. It can also help you explore different design styles, whether it be contemporary, colonial, or even cosmic chic — the only limit is your imagination.

Onton Discover

Looking to reignite your creative spark but lacking inspiration? Onton Discover offers a curated collection of design spaces showcasing the latest trends and design elements. Gone are the days when you’d find yourself staring at an empty search bar, wondering where to begin. 

Onton Concierge

This innovative chat-based feature allows you to connect with a friendly AI assistant who understands your needs and preferences. Simply describe your vision and let the AI assistant guide you through a curated selection that matches your style and budget. Think of it as having your own personal shopping assistant with you during your online shopping journey.

Ready to take your online interior design journey to the next level?

With Onton, finding the pieces that fit perfectly within your space and style is effortless, especially online. Don’t settle for a fragmented and tiresome interior design journey — sign up for Onton today and elevate your online shopping experience.