Wes Aderhold: Beginnings for General Public

The territory of Wes Aderhold's Beginnings is marked by contrasting forms and tones: delicate and bold, amorphous and hard edged, luminous and light absorbing. Yet with these elements collected, the canvas finds equipoise. For the artist, these conjoined ideas express the first moment of infinite possibility inherent in every new beginning. General Public, an art curation and publishing company based in LA, is revolutionizing the way we think about and collect art. Founded by Portia de Rossi, a collector and art world disruptor, General Public makes a radical proposition: a painting shouldn't be enjoyed by just one person, but should be available to all. The General Public Synograph™, a groundbreaking 3-D technology, redefines the limits of printing, recreating every detail of the original artwork with total fidelity. Capturing the nuances of brushwork and technique, these textured prints are an authentic expression of the artist's hand.