A company that innovates while paying homage to its roots, every Rolex is the cumulation of centuries of watchmaking expertise. Within this book, find explanations of the making process, descriptions of the materials involved, and expert commentary on what makes each Rolex wristwatch unique. *The Book of Rolex* demonstrates how each model fits its social milieu, present and past. It also addresses the multitude of fakes on the market, including the so-called "Frankenstein watches" made from a mixture of real parts and forgeries, which are notoriously hard to spot - imparting all the skills needed to pick counterfeits out of a line-up. A holistic view of Rolex watches, this book promises to be as timeless as the brand itself.