Our tropical welcome mat gives your entryway a pop of color and visual interest. this coir mat is both stylish and practical. Natura coir doormats are durable and beautiful. crafted from 100-percent coir which is an all-natural material known for its strength. coir is eco-friendly, made from natural fibers which are extracted from the outer shell of a coconut known for its strength and Natura coir mats feature a durable pvc back and a stiff, durable natural coir front perfect for wiping shoes before entering the home, keeping it tidy. they are available in a wide variety of designs ranging from classic and inspirational to nautical patterns. dyes saturate the fibers for long-lasting color. Care Instructions: Clean by shaking, brushing or vacuuming. Keep out of standing water. Allow to dry thoroughly. To prolong life, best used in sheltered area.