TRUE NORTH: Inspired by Canada's scenic snow-capped mountains, True North blends crisp, arctic air with frosted pine needles. As the global symbol of freshness and quality, LITTLE TREES has been making life smell better since 1952. At home or on the road, let LITTLE TREES freshen your life. Rigorous testing and high quality standards ensure a premium fragrance experience made from only the best ingredients and Made in the USA.