With Ply, the Danish textile designer Margrethe Odgaard evinces her credo, "Make the process as important as the outcome." Hand-woven rug in a lively zig-zag pattern made from 100% New Zealand wool, a naturally sustainable material prized for its clarity of color. Each rug is finished with a bit of the woven "tail" that alludes to the handcrafting tradition and gives added character. In a range of 3 different sizes and multiple colors, from visionary Copenhagen design house Muuto.